Social Media Blog

Twitter on Thursday introduced a dramatic overhaul of its website and mobile apps.

The redesign focuses on simplicity and encourages participation from both established users and newbies who might not be familiar with the site’s modus operandi. A new emphasis on organization will streamline the site’s features. Bringing hashtags (#), @mentions and personalization into the foreground, Twitter has broken the site’s layout into four separate sections. A customized feeds will help users easily discover and interact with new content. Twitter has also created unique pages just for brands.

Check Below for the new features :-

• Redesigned Interface - Twitter’s revamped interface looks a bit like Facebook’s new Timeline profile, which is currently rolling out to users across the world. While Twitter’s big changes are already live on the site’s new mobile apps, web users will see the changes “over the next few weeks,” according to a post on the Twitter Blog.

  Four new buttons will help users navigate the site. Pictured above, these buttons will take users to pages labeled “Home” (represented by the house icon), “Connect” (@), “Discover” (#) and “Me” (the silhouette icon). Home is where your stream of followers’ tweets lives, Connect is where you can view how other tweeters are interacting with you and your tweets, Discover is where you can search for people and topics, and Me lets you view your personal profile and content.

• “Home” Tab - Perhaps the most dramatic change is that the navigation dashboard has moved from the right-hand side of the screen to the left-hand side. Photos and video will appear in-line without breaking up the flow of tweets from people you’re following.

• Expandable Tweets - Remember those pop-out side panels that Twitter developed so users could view videos and pictures attached to tweets? Those are a thing of the past. Users can hover over a tweet to view expansion options, which gives the user an in-line view of her tweet history with another user and lets her see attached media files and more.

• “Connect” Tab - The Connect tab is where you’ll got “to see who has followed or mentioned you, retweeted or favorited one of your Tweets,” according to Twitter. Connect will include much of the information that web users currently find under their Activity tab.

• “Discover” Tab- The Discover (#) button takes you to a page featuring content that is personalized just for you. When you visit this section of the site, you should see relevant topics and trends based on your activities around the site. For example, if you tweet about space, you might find stories about space in your Discover feed.

  AllThingD’s Liz Gannes explains that the Discover tab is “dedicated to links and media that Twitter has determined are globally interesting as well as personally relevant to a user’s interests. It’s an algorithmically curated news aggregator, with snippets of text from linked stories and content embedded inline.”

• “Me” Tab - Your profile will live under the “Me” tab. Here you’ll find your bio and photo, location, links to your website, direct messages, as well as lists of your followers, favorites and photos.

• Brand Pages - Twitter also announced the launch of dedicated pages for brands. To start, the site has partnered with 21 brands. American Express, Best Buy, Bing, Chevrolet, Coca-Cola, Dell , Disney, General Electric, Hewlitt-Packard, Intel, JetBlue, Kia, McDonald’s, Nike , PepsiCo, Staples, Verizon Communications Wireless, NYSE Euronext, Heineken, Subway and Paramount Pictures are all on board so far, according to the Twitter Advertising Blog. (Above, view a screenshot of the Disney Pixar page, courtesy of Media Bistro.)

• New Mobile Apps - New mobile apps for iOS and Android, which are already available for download, will feature the same four-tab layout with Home, Discover, Connect and Me tabs. Users will also be able to filter their “interactions” with users and “mentions” by others

• Embeddable Tweets - Rather than taking a screenshot or using a third-party tool, you can now click an “embed” option within tweets to make the tweets embeddable on your website. The Twitter Dev Blog details how this works.

Related articles

• Twitter Launches Brand Pages (mashable.com)
• Twitter’s latest design: cleaner, richer, better (zdnet.com)