Category: Social, Technology Tags: App Store, AppData, Apps Economy, Apps Jobs, CityVille, Employment, facebook, Facebook App Economy, Facebook Apps, Facebook Apps Economy, Facebook Apps Jobs, facebook games, Facebook Good For Economy, Facebook Platform, Robert H. Smith School of Business, Unemployment, University of Maryland, University of Maryland College Park, Zynga
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On Monday, researchers at the University of Maryland’s Robert H. Smith School of Businessreleased a report confirming that Facebook is good for the economy. At least, its apps are.
The study, led by Associate Professor of Information Systems Il-Horn Hann, found that Facebook apps have contributed at least 182,744 new jobs and $12.19 billion in wages and benefits to the U.S. economy. Not bad considering that Facebook itself employs only about 2,000 people.
According to the study, the Facebook Platform launched in 2007 with 85 applications available to its 20 million users. Today, Facebook has over 750 million users, who install 20 million apps per day. For the big app companies, this can mean big money.According to the report, social gaming giant Zynga has roughly the same number of employees as Facebook and is valued at $15 – $20 billion dollars. Between their 49 Facebook apps, among which is CityVille, which AppData reports as Facebook’s most popular app, with over 74 million monthly active users, as of September 19. Altogether, Zynga’s social games attract over 49 million active users a day.
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