Twitter Automates Link Shortening for Its Web App

Published by pratyushkp on June 8th, 2011 - in Social, Technology

Twitter logo initial

Image via Wikipedia

Twitter has announced that links shared on will be automatically shortened using the service’s URL shortener.

Links of any length will be cut down to a tidy number of characters — 19, to be precise — and an ellipsis when the sender clicks the Tweet button.

Although each link is assigned a unique link ID, the links will appear on Twitter as abbreviated versions of their originals so users always have some idea of where their next click will take them — a smart move on Twitter’s part given the number of URL-shortened spam or scam links that have made the rounds on the microblogging platform over the past year or so.

Still, you can expect to see plenty of other URL shorteners floating around Twitter — especially ones like Hootsuite that give their users a full analytics rundown for each link. Twitter said users can still use any third-party link-shortening services on

Source :-

  • Twitter launches automatic link shortening (
  • Shortened links and SEO (
  • This Day in Tech: Twitter adds link shortening; iOS 5 beta jailbroken in a day (
  • Link Shorteners: The Short Version (
  • In which I go on about Twitter’s handling of links again (
  • 3 Ways To Quickly Shorten URLs Straight From Your Browser (


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