Category: Social, Technology
Tags: Advertising campaign, CAB, Citizen's Advice Bureau, gmail, Good to Know, google, Internet safety, Password, Privacy, Public transport, safety, search, Search Engines

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Google has launched a campaign promoting online safety, in association with the UK’s Citizen’s Advice Bureau.
The campaign, which will include adverts in newspapers, on public transport and online, is being run with the hope of encouraging internet users to take more care over their online activities – including using more secure passwords, and remembering to log out of websites when they have finished using them.
Awareness campaigns about online safety like this are important, as it’s clear that most internet users are pretty clueless about how to best secure their computers and surf safely online.
This isn’t because the public is disinterested in protecting themselves, but due to the fact that many people simply don’t know where to turn, or how to translate complicated buzzwords, geek talk and terminology into simple easy-to-understand English.